Services
Connecting brands to global moments.
A strategic consulting firm specialising in sports, motorsports and high-impact partnerships. We connect brands, rights holders and stakeholders to create measurable commercial value through sponsorship, events and regional market expertise.
Italy, UK, Thailand, China
Built inside the sport, not alongside it
RS Services Group is a premier event management company dedicated to curating world-class experiences in Malaysia. We specialise in sports, motorsports, corporate events and destination tourism, bringing together event planning, hospitality and strategic partnerships to create engagements that matter commercially.
With a proven track record in executing high-profile events, we collaborate with international stakeholders, government agencies and the private sector to deliver seamless, memorable and value-driven experiences. Whether the brief is a large-scale motorsport championship, a luxury travel programme or a corporate engagement, we prioritise excellence, innovation and sustainability in everything we do.
Our team is committed to driving economic growth by strengthening Malaysia's position as a global hub for sports tourism, entertainment and cultural events.
Commercial strategy, executed on the ground
Seamless end-to-end operational excellence
Comprehensive technical production and stakeholder management, so large-scale events are executed with world-class precision and efficiency.
Regional reach for brands and rights-holders
Event and hospitality programmes built around Malaysia's major sporting calendar, giving partners access to regional audiences, travelling fans and cross-border commercial opportunities.
Bespoke corporate events with precision execution
Tailor-made corporate events and luxury travel programmes designed to maximise brand impact through world-class production and hospitality.
Turnkey solutions for complex engagements
Full lifecycle management of complex projects, coordinating between government bodies and private partners for seamless, sustainable execution.
Delivered, on and off the circuit
Thirteen programmes delivered with our clients and partners across Malaysia, Thailand, Spain and Italy, including current projects SuperGT 2027, China GT Sepang 2026, SEAHAWK 2026 and MFOS 2026. Select any project to browse the full photo gallery.
The people behind every partnership
Managing Director
Rasidah Surif
Rasidah Surif is a motorsport professional with over 25 years of experience spanning motorsport governing bodies, race venues, racing teams, event promotion and development programmes. She is widely recognised for her expertise in commercial strategy, sponsorship development and revenue generation, supported by an extensive global network within the motorsport industry.
She began her career at Sepang International Circuit in 2000 and rose to Head of Commercial, a role she held until August 2023, strengthening the circuit's commercial performance through strategic partnerships and sponsorship growth. She continues to contribute as a Commercial Consultant to the Motorsports Association of Malaysia, and currently serves as Commercial Consultant for HARO Sports & Entertainment, the promoter of Super GT Malaysia, while working with Top Speed Limited (Shanghai), SRO Motorsport Group (UK), Racing Spirit (Thailand) and Gresini Racing Team (Italy).
Beyond governance and venue management, she is actively involved in grassroots and talent development, supporting teams such as ZK Racing and nurturing young Malaysian talents including Hakim Danish and Qabil Irfan on their journey to international platforms.
Growing Malaysia's motorsport landscape while contributing to economic development through motorsport tourism.
Clients & strategic partners
Select any logo to visit the partner's own website.
Let's build the next one
Tell us the brand, the audience and the outcome you need. We will come back with a commercial route to get there.
- Phone
- +603 2022 2240